Deborah
Julene
Owen
Creative Designer
Hi, I’m Deborah —
a creative leader with proven experience crafting innovative content across SaaS, education, nonprofit, and B2B industries through compelling design, powerful messaging, and data-driven UX insight.
years of branding, social media, and layout graphic design
WordPress websites
digital product sales on Etsy
degrees in Visual Communication (Bachelors) and User Experience Design (Masters)
I believe in the power of telling good stories.
I bring a wide breadth of experience to the table to help tell your story.
My foundation formed as a blogger, running top blogs across multiple niches – honing skills as a writer, designer, and marketer – and expanding into a top-ranking Etsy store and bestselling book.
I’ve worked with 100s of clients, from small nonprofits to international Fortune 500 companies.
In every case, I bring my A-game to drive sales and growth, while capturing their story in an unforgettable way.
a few clients I’ve worked with
I believe collaboration delivers the best results.
I’ve seen firsthand the power of a great creative team, working together towards a common goal.
I’ve worn a lot of hats, quickly learning that the best leader is the best listener.
I love what I do, and I’m good at what I do.
But what brings me the highest level of professional satisfaction is playing a role in helping the teams I lead succeed – even thrive – at hitting and exceeding expectations and delivering truly innovative solutions.
Creative Director
Senior Web Designer
Professor
Art Director
Freelancer
Content Creation Lead
Project Manager
see a sample of my recent client projects
Some projects are protected by NDAs and deliverables aren’t posted publicly,
but I would love to share more about those projects if you’re interested – just ask!
Avvance by U.S. Bank
the project In collaboration with product and marketing teams at U.S. Bank, we developed a brand voice and content strategy for Avvance.com, including the development of 25 new web pages, tailoring the brand voice to align with product goals and target audience...
Costco Payment Processing
the project In collaboration with teams at Elavon (a subsidiary of US Bank), we strategized with and designed a new DIY experience for customers on CostcoPaymentProcessing.com (for release Q2 2024). my role I was the lead UX Designer for lead-generation...
Paw Point Marketing
the project Designed pawpointmarketing.com as part of the brand launch campaign. In collaboration with the art director and project leaders, I crafted a clear brand voice and implementation of brand design elements into a high-converting website designed to gain new...
Content Strategy
ux design
brand strategy
and some fun side projects
Quick Brown Fox
Tend
the project As a team of seven creatives, we designed Tend, a fully-prototyped app design, complete with branding, illustrations, and written content. Tend allows you to set custom goals that fall under 8 different topics. The app also features education...
